Fieldwork Department
1000+ field managers with profound expertise in collection of source data under healthcare marketing projects.
Fieldwork Department is an integral part of Aston Health’s team be that a development of project tools or interpretation of study results.
The established relationships with KOLs, decision makers and key market stakeholders make possible to:
- promptly obtain reliable, in-depth information on various aspects of healthcare market
- use expert opinions to improve the quality of the project tools
- use of wide resources and opportunities
- implement projects with large patient populations
- reach various target audiences
- engage 800+ interviewers in Russia and CIS
- interact with partner organizations in 107 cities of Russia and CIS
- ensure effective data quality control
Four levels of data quality control include:
- interviewer (based on the project toolset requirements)
- field manager (visual and logical data check)
- 3. data input and encoding manager
- 4. project manager
Olga Luneva
Head of Marketing Research Department